The first-ever IPBC Japan took place at the Hotel Okura in Tokyo on September 4 2014. This special invitation-based event was designed to allow senior IP managers working inside Japanese and international companies to come together to discuss the key issues and challenges they face as they develop and implement IP value creation strategies.
The event was a huge success, with over 200 delegates from leading Japanese and international corporations, academia and government in attendance. Photographs from the event can be viewed here.
With contributions from some of the foremost IP thought leaders from the United States and Europe alongside Japan’s leading experts, and case studies presented by those working at the cutting edge of IP value creation, IPBC Japan gave attendees an invaluable chance to gain insights about global best practices.
Future IPBC events are:
IPBC Global 2015
IPBC Asia 2015
For further details please contact Daniel Cole at dcole@GlobeBMG.com.
Thursday September 4 09:00-09:20
World-class corporate IP management strategies
Thursday September 4 09:20-10:45
With intellectual property now recognised as a vital business asset, it is essential that IP owners ensure they follow best practices in IP management. This session will focus on the experiences of both Japanese and foreign companies to explore the various ways in which this can be done.
- Aligning IP strategy with product and service strategy
- Benchmarking performance
- Perspectives from different industry sectors
- Measuring and communicating IP value
- Working effectively with other departments in your company
The global IP environment
Thursday September 4 11:15-12:40
Corporate IP strategies must reflect the environment within which they are implemented. Across the world, major changes to patent, trademark, copyright and trade secret systems are either taking place or on the way. This session will explore some of the most significant of these and explain the effects that they could have.
- The potential impact of proposed patent reform in the United States
- How Europe’s new unitary patent and trade secret directive will affect IP strategies
- Key issues relating to FRAND licensing and standards-essential patents
- Trends and developments throughout the Asia-Pacific region
- The implications of potential changes to Japan’s IP system
Creating business value
Thursday September 4 13:40-15:05
By licensing and transacting IP, companies can gain access to new technologies, help to create industry standards and generate additional revenues. This session will explore the various strategies that different organisations use to achieve these objectives.
- Providing platforms to encourage cross-industry technology diffusion
- The impact of legal and legislative developments from around the world
- Licensing IP to enhance growth and secure returns on investment
- Producing high-quality IP and identifying its value to industry
Thursday September 4 15:35-17:00
With IP management higher on the corporate agenda than ever before, many organisations are finding new ways to enhance the strategic value of their IP portfolios. This session will detail some of the benefits that these innovations can bring.
- The role of IP in enabling open innovation and collaboration
- Leveraging IP in entering or exiting markets
- IP as a driving factor in mergers and acquisitions
- Gaining access to the financial markets