Platinum sponsor

Clarivate Analytics

Gold sponsors

Houlihan LokeySisvelVia Licensing CorporationPhilips Intellectual Property & StandardsPowell Gilbert LLPVectisHTSDolby LaboratoriesTechInsightsRPX CorporationEricssonIAM Market NokiaLiu-Shen Shook, Hardy & BaconNavigant Consulting, IncIntralink

Silver sponsors

REATISSRichardson Oliver Law GroupMicrosoftFinjanRambus

Bronze sponsors

CPA GlobalIEEEGlobal IP Law GroupIPVALUEAnaquaBureau van DijkBoehmert & BoehmertPatSnapCrown Point TransactionsMinesoftMintz LevinClearAccessIPGoogleNordic Patent Institute IPlytics

Supported by

Silicon Valley Arbitration and Mediation CentreThe Center for Intellectual Property UnderstandingInternational Chamber of Commerce

Media partners

Lexology <i>World Trademark Review</i> International Law Office

Programme

- Day 1 - Sunday June 10
17:30-19:30 Opening reception
- Day 2 - Monday June 11
08:00-09:00 Registration and networking
09:00-09:15 Official opening and welcome address
09:15-17:45 Morning plenaries and afternoon sessions
09:15-09:55 Keynote address
09:55-11:10 CIPO scenarios: the good, the bad and the ugly – part one

Corporate IP leaders explain how they would handle a series of hypothetical scenarios such as:

  • You have been asked by your CEO to create $100 million of value from the company's intellectual property from scratch. Where do you start?
  • Your company's portfolio is undersized compared with those of your competitors and you have been charged with growing it organically and through acquisitions. How do you manage that process and ensure that the business has freedom to operate?
  • As the level of connectivity grows thanks to the Internet of Things, your company is looking to license its intellectual property into more sectors. How do you work with industry incumbents and agree balanced licensing deals?
  • Your patent analytics and portfolio management have fallen behind best practice. How do you go about bringing them up to speed and ensuring that your whole group buys in? 
11:10-11:50 Networking break
11:50-13:00 This house believes that despite recent negative developments, the United States remains and will continue to be the driving force of the global patent market

There is a lot of doom and gloom in the US market, and many people are talking about China and Germany (and perhaps the Unified Patent Court) as new global patent litigation hubs, but is this exaggeration? Surely the United States still dominates and always will do – won’t it?

  • The case for the United States
  • The case against the United States
  • Identifying the new global hubs
13:00-14:30 Lunch and networking break
14:30-15:45 Breakout 1
A pooled approach

Patent pools and other collective licensing arrangements have recently enjoyed a resurgence as they provide a possible answer to some of the market’s ills.

  • Why pools are back in the spotlight
  • How pools are tailoring their approach to new sectors and jurisdictions
  • Can pools ever regain their MPEG-2 heyday?
14:30-15:45 Breakout 2
This house believes that patent quality is a distraction – all that really matters is patent eligibility

Patent quality is the new mantra – one you hear from owners, attorneys and issuing agencies. But is it a red herring? Quality is always subjective and should not be second-guessed; what counts is prosecuting, granting and owning patents that meet the eligibility standard.

  • What is a quality patent?
  • Controversy around eligibility
  • The importance of predictability
14:30-15:45 Breakout 3
Semiconductors under the microscope

There has been a wave of consolidation in the semiconductor space and a series of patent deals as incumbents and NPEs have looked at opportunities in the sector.

  • Industry overview – what are the forces behind the changes in the sector?
  • Who has been buying and selling on the secondary market?
  • The state of the assertion market 
15:45-16:30 Networking break
16:30-17:45 Boot camp 1
How to fight back at the PTAB (the patent owner’s perspective)

Since the Patent Trial and Appeal Board was created more than five years ago there has been much focus on the threat that inter partes reviews pose to patent owners. But some companies have proved particularly adept at fighting back against the so-called "death squads".

  • Managing the inter partes review process internally and picking outside counsel
  • Fighting pre-institution
  • Best practice for appearing before the PTAB
16:30-17:45 Boot camp 2
How to best use data to maximise IP value creation

The rise of big data and enhanced tools for analysis mean that patent owners have never had such a range of options when determining how best to create value from their portfolios.

  • Using data in portfolio management
  • Using data in doing patent acquisitions
  • How data analysis best serves your licensing team
17:45-19:15 Drinks reception
- Day 3 - Tuesday June 12
08:00-09:15 Breakfast and networking
09:15-17:30 Morning plenaries and afternoon sessions
09:15-09:55 Keynote address
09:55-11:10 CIPO scenarios: the good, the bad and the ugly – part two

Corporate IP leaders explain how they would handle a series of hypothetical scenarios such as:

  • Your CEO asks you to appear before the company board to justify current IP spend and to demonstrate the value that the IP department brings to the company as a whole – what is in your presentation?
  • You are worried that the growth of the Cloud, AI, the Internet of Things and other areas challenges your existing IP strategy, which is heavily reliant on patents: what do you need to change and how do you do it?
  • The Unified Patent Court and unitary patent in Europe finally come into force. The CIPO you have just succeeded at a US-based general industrials company did not think they ever would so has not planned for this scenario. How do you go about reducing your company’s risk exposure as quickly as possible?
  • You have been hired by the ambitious CEO of a fast-growing Asian smartphone manufacturer to build an IP group and strategy that will enable it to start selling products into the US and European markets. What are your priorities and how long will you need?  
11:10-11:50 Networking break
11:50-13:00 Patents plus

In a growing number of deals, intellectual property is part of a broader business agreement, so giving companies another avenue for IP value creation.

  • Tips for putting collaborative deals in place
  • Working with other business departments to put deals together
  • Moving beyond simple royalty-based licensing
13:00-14:15 Lunch and networking break
14:15-15:30 Breakout 1
Meet the buyers

With prices low and plenty of sellers out there, there has never been a better time to be buying patents. And all kinds of entity are taking advantage. This session focuses on who the buyers are, what they are looking for and how they buy.

  • Types of buyer – corporate, aggregators
  • Motives for buying
  • What buyers look for and the techniques they use – fixed time, brokers, company to company
14:15-15:30 Breakout 2
Towards FRAND 2.0

Over the past year, courts in the United Kingdom, the United States and China have handed down ground-breaking decisions relating to standard-essential patents (SEPs) and FRAND. Throw in indications of a change of tack at the US Department of Justice and the European Commission’s communication on the licensing of SEPs, and both implementers and originators face a rapidly changing framework for their negotiations.

  • Implications of the Unwired Planet, TCL and Huawei decisions
  • Changing views in the European Union and the United States
  • Negotiating the new landscape
14:15-15:30 Breakout 3
The world of AI

Investment in the development of machine intelligence technology is growing quickly, as are the IP challenges that this trend presents.

  • Looking at the AI IP landscape
  • Identifying the key challenges
  • Developing optimal solutions
15:30-16:15 Networking break
16:15-17:30 Masterclass 1
Partnering with universities and other research institutions

US universities are a huge innovation engine but can still struggle to create value from their intellectual property. How can corporates, advisers and colleges themselves work together to help to get deals done?

  • The licensing challenges that tech transfer managers face
  • When to look for outside help – what can external advisers do?
  • Licensing, spin-out or something else? Picking the best value creation option
16:15-17:30 Masterclass 2
The dos and don’ts of deal making in China

Patent licensing and sales deals involving Chinese entities are increasing and will continue to do so over the coming years. But doing business in China is not always like doing business elsewhere. This session will provide insider tips on what and what not to do.

  • The importance of the win-win and different deal models
  • Flexibility in royalty rates
  • Factoring in regional and national government requirements
17:30-19:00 Closing drinks reception

This is a provisional programme only and sessions are subject to change.

Platinum sponsor

Clarivate Analytics

Gold sponsors

HTSTechInsightsPowell Gilbert LLPIntralinkEricssonShook, Hardy & BaconVectisHoulihan LokeyVia Licensing CorporationIAM Market NokiaRPX CorporationPhilips Intellectual Property & StandardsLiu-Shen SisvelNavigant Consulting, IncDolby Laboratories

Silver sponsors

FinjanRichardson Oliver Law GroupRambus REATISSMicrosoft

Bronze sponsors

Mintz LevinIPVALUEMinesoftClearAccessIPAnaquaBureau van DijkBoehmert & BoehmertIEEEIPlyticsNordic Patent Institute GoogleCPA GlobalGlobal IP Law GroupPatSnapCrown Point Transactions

Supported by

International Chamber of CommerceSilicon Valley Arbitration and Mediation CentreThe Center for Intellectual Property Understanding

Media partners

<i>World Trademark Review</i> Lexology International Law Office